Fairytales in Advertising

KIT KAT AD:

“My, what big teeth you have!”

To which the wolf replies, “The better to eat you with.. wait, is that a Kitkat..?  This puts a humorous twist on the story.

BURGER KING AD:

“It’s Another Story.”

Another ad is this one for Burger King. Using Little Red Riding Hood is a good advertising tactic because it is a story that most people know and can relate to. Therefore, most people can find humor in these ads automatically because they are already familiar with the story of Little Red Riding Hood. 

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